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| Analysis of influencing factors of edible vegetable oil consumption in rural China |
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| DOI： |
| KeyWord:per capita consumption of edible vegetable oil of rural residents co-integration model error correction model consumption habits |
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| Abstract: |
| In order to study the influencing factors of rural residents′ edible vegetable oil consumption in China, per capita consumption of edible vegetable oil of rural residents, rural residents′ income, urbanization level and other macroeconomic data from 1982 to 2020 in China were used to built the co-integration model and error correction model to analyze the long-term and short-term effects of the various factors on per capita consumption of edible vegetable oil of rural residents in China. In addition, the causes of four abnormal fluctuations in consumption were analyzed. The results showed that there was a co-integration relationship between per capita consumption of edible vegetable oil of rural residents and rural residents′ income, urbanization level, consumption habits. In the co-integration model, the elasticity coefficient of urbanization level was 0.30, the elasticity coefficient of rural residents′ income was 0.11, and the elasticity coefficient of consumption habits was above 0.70. In the error correction model, only consumption habits passed the t-test, and its elasticity coefficient was above 1.1. In addition, the analysis of causes indicated that emergencies were the main reason for the short-term drastic fluctuations in per capita consumption of edible vegetable oil of rural residents, which would gradually return to normal with the stability of economic society and the stickiness of consumption habits. In the long run, the improvement of consumption habits and income of rural residents in the process of urbanization could significantly promote their consumption of edible vegetable oil. In the short term, the change of consumption was mainly influenced by consumption habits, but not strongly correlated with urbanization level and rural residents′ income. Based on the above conclusions, in view of the problem of excessive edible oil intake in rural areas, suggestions were put forward to pay attention to the quality of urbanization construction, accelerate the implementation of rural revitalization, and guide rural residents to form healthy consumption habits. |
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